Xbox 360 sales storm past 40m

1.5 million sales clocked up in first three months of 2010

Global sales of Xbox 360 have soard past the 40 million mark, Microsoft has confirmed.

The news comes as the company posts its Q3 results for the three months ended March 2010,
which saw its Xbox/Entertainment and Devices division generate $1.67 billion in revenue - a two per cent increase year-on-year.

The firm sold 1.5 million Xbox 360 consoles worldwide in the same period, a 12 per cent decrease from Q2 - which took in Christmas.

"While our software attach rate continued to lead the industry at 8.8 [games per console], first party software revenue declined based on difficult comparisons to the prior year launch of Halo Wars," said Bill Koefoed, Microsoft's head of investor relations.

"This was substantially offset by the continuing strong revenue and membership growth of Xbox LIVE."