Microsoft has once again defended its pricing of Kinect. The peripheral was given a UK price of £129.99 last week, which incited a backlash from gamers, analysts and developers.
In an interview with Techradar, Microsoft's Brett Siddons emphasised the firm's view that Kinect's lack of accessories makes it more attractive than Wii or PS Move.
"What do you need and what do actually have to spend for a two player game for this device versus that device. You actually find that [Kinect] is very competitively priced" said Siddons.
When compared with the competition, namely Nintendo's Wii and Sony's Move, Siddons simply said that people should "do the maths", and consider how much they would have to spend for an equally complete experience on those platforms.
"The camera tracks six people - with two active gamers - you don't have to buy anything else.
"I'll let you do the maths but when you say Nintendo Wii or PlayStation Move you buy this and this, even for a two player games."
However, well known industry analyst Michael Pachter didn't share those sentiments and said the price was too high for the hardcore. Codemasters' CEO Rod Cousens predicted Microsoft will drop the price as soon as next year.
If you're still a bit confused about Kinect pricing in comparison to the Wii and PS3, have a look at this official looking chart - that will clear everything up.