The PlayStation Move makes a move to UK shelves today.
But is Sony's motion controller worth parting with paper?
We certainly thought so, ending our PlayStation Move review with a lovely 90 per cent stamp.
We were particularly impressed with the 1:1 accuracy of the hardware and think it's got one over the Wii thanks to the PS3's HD graphics.
In the wider world of technology, our friends over at TechRadar are similarly impressed with the Move giving it a 4/5 and calling it an "excellent piece of gaming technology".
IGN gives similar if not quite the same amount of praise with a score of 8.5 out of 10. The site agrees that the tech is incredibly accurate but find frequent recalibration a bit of a pain.
Destructoid calls Move "some of the most impressive motion-control technology the market has seen" while Joystiq says Sony's tech will eventually become "a must-have for PlayStation 3 owners".
Kotaku is more than pleased with Move overall saying it offers "a sense of increased immersion to already graphically immersive games."
However, the site does have a couple of gripes about the constant calibration of the device and a bit of over-sensitivity when it came to using Move as a navigation tool for the PlayStation XMB.
CNET on the other hand wasn't all that impressed awarding only 3 out of 5 stars and saying that while the motion tech is the best in gaming, the launch titles are "lacklustre".
You might think it's been pretty quiet on the PlayStation Move front over here. That's because Sony's main advertising thrust will begin today.
Have a look at the Move TV campaign and find out why it's lacking a certain K. Butler.