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Vanquish sells 820,000 copies

Sega reports weak Western game sales, but profits rocket 117.3 percent

Sega parent Sega Sammy has reported a strong set of financial results for the nine months ended December 31, 2010.


Net sales for the first three quarters totalled 310,103 million yen (£2.4b), an increase of 8.7 percent year-over-year, while profit came in at 36,821 million yen (£279.8m), up 117.3 percent.

Sega's pachinko machine business generated over half of the company's revenues, while Western demand for games was "generally weak" during the period.

The company sold 13.6 million games worldwide in the three quarters, down from 16.73 million a year ealier.

Sonic Colours moved 1,850,000 copies, Vanquish 820,000 and Football Manager 2011 690,000.

Sega said: "In the home video game software industry, the demand was generally weak in the US and European markets due to the headwind like sluggish personal consumption. The Group needs to adapt to changing business environment in which the market demand for new content geared to social networking service (SNS), smartphone is expanding."

Last month, Sega announced plans to publish Anarchy Reigns, the next title from Vanquish developer Platinum Games.