Crytek questions OnLive business model

Cloud gaming service needs "killer app", says Yerli

Crytek boss Cevat Yerli has questioned the business model of Cloud gaming service OnLive, pointing to its lack of a "killer app" for launch.

Speaking in a CVG interview this week, Yerli said he had tested the service, but was uncertain about its "sustainability" in the current market.

However, Yerli did recognise the service as a "great first-mover" in the server-based gaming space.


"I used OnLive in a test condition," he said. "I haven't used it in a real world situation since it doesn't exist in Europe and in the US I barely have the time to try it out. When I did try it, it seemed to work, but I had question marks about the sustainability of the business model.

"It also lacks the killer app. These kind of platforms need a game that is exclusive to the platform, that shows it off and can't be done on other platforms.

"If it just becomes a redistribution service that is low-cost and accessible from the client side I don't think that's enough. But for example, if it launched with Crysis as an exclusive OnLive title it could have been a great argument for OnLive.

"I think OnLive is a great first mover, but there's still a rocky road there."

Crytek's Crysis 2, which has been hit by piracy problems, will be released for PC, 360 and PS3 next month.