Battlefield 3 developer DICE has launched a 'community challenge' asking Battlefield fans to submit feedback on what they'd like to see in the new game.
As ever though, there's a catch. DICE writes: "We want to know what it is you want in Battlefield 3, whether it is game specific features, weapons, vehicles or anything!
"We don't just want you to tell us though. Come up with a creative and funny way to get your point across. The three entries that offer the best feedback will be sent a very special present after the release of Battlefield 3!"
So if you want customisable reflex sights, you're going to have to project the idea on to the side of building with lasers in order to get noticed. Time to get creative.
Last week we reported that DICE has called out its rivals in the latest OPM, claiming "our competitors are getting lazy... they had better watch out. We are coming for them."