Lionhead boss Peter Molyneux has admitted that he's becoming bored of the "sameness" of modern blockbuster games.
The Microsoft European Studios boss is currently hard at work on Fable: The Journey, a Kinect-compatible action game - one that is apparently not on rails.
Speaking in the new issue of Xbox World 360 (Issue 107), Molyneux was asked if he believed modern games were too similar.
He replied: "I love new ideas and innovation. I'm trying to think of a more diplomatic way of saying this, but I'm just a little bit bored of doing things the same way in games. While I love all the drama of modern games there is this sameness about it.
"They're essentially the same - one's got a green palette, one's got a grey palette; you're shooting and ducking and diving and it just seems almost on the point of being a little bit like Hollywood where they have got into this rut with their action films.
"I'm not saying we've quite got that yet but we're certainly getting towards that. I think mixing things up with emotional gameplay and mixing things up with the way you play and the feeling of connections and Kinect... it feels a bit more refreshing for me. But I'm obviously going to answer like that because I work in computer games."
Molyneux promises that Fable: The Journey has been designed as a 'core' game The title is scheduled for release next year.
For a full review of everything that happened at E3 2011 - and a look at all its biggest games - check out Xbox World Issue 107, which is due in stores next week.
The mag includes a huge preview of Ubisoft's Ghost Recon: Future Soldier, a head-to-head look at FIFA 12 and PES 2012.
Buy Xbox World 360 and have it delivered to your door.