Xbox Live Arcade generated record revenue during the first half of 2011, according to findings from analyst firm Forecasting & Analyzing Digital Entertainment (FADE).
The service is thought to have grown 41 percent year-over-year to bring in $66.2 million, with Torchlight generating the most in sales and Full House Poker leading the digital sales charts in terms of units sold.
In total, 18 games saw revenue estimates over $1 million, a record for the service, FADE said.
Director of research and analysis Benjamin Schlichter said: "Despite being six years into the Xbox 360's lifespan, Xbox Live Arcade is still exhibiting incredible growth, showcasing the importance of Microsoft's digital strategy. As per our June report, seven titles have debuted with over $1 million USD in revenue during the year, up from just two during the first half of 2010."
Estimated top selling titles by units sold
01. Full House Poker (Microsoft) - 268,000 Units / $2.7 million
02. Torchlight (Runic) - 238,000 Units / $3.6 million
03. Magic: The Gathering 2012 (Stainless Games) - 222,000 Units / $2.2 million
04. Trials HD (Red Lynx) - 216,000 Units / $2.9 million
05. Beyond Good & Evil HD (Ubisoft) - 173,000 Units / $1.7 million
06. Dungeons & Dragons: Daggerdale (Atari) - 166,000 Units / $2.5 million
07. ilomilo (SouthEnd) - 166,000 Units / $1.6 million
08. Dead Rising 2: Case West (Capcom) - 144,000 Units / $1.3 million
09. Limbo (Playdead) - 139,000 Units / $1.8 million
10. Family Game Night - All Titles (Hasbro) - 135,000 Units / $1.3 million
Xbox Live Arcade's portfolio director Chris Charla acknowledged this week that the average price of a game on the digital service has risen in the past few years.