Eat Sleep Play boss David Jaffe has said he'd prefer not to use an online pass for Twisted Metal, but that the decision isn't his to make.
Speaking to Eurogamer, Jaffe acknowledged that an online pass is "probably good business" for publisher Sony, but said it could be counter-productive when trying to earn the trust of gamers.
"Only because we have such a mountain to climb in terms of gaining people's good faith, especially in Europe, and really letting people know that this is a title that's worth getting excited about," he said.
The God of War creator also said he'd be willing to lose sales to the pre-owned market if it means the game can build a larger fan base than it would if it featured an online pass.
"I'm okay with the fact that we might lose sales on this first game if, because of it, we generate a lot of fans that otherwise wouldn't have played the game.
"The online is so much the bread and butter of this game, so I'm okay with it because it means we're setting ourselves up for a possible return to the franchise one day."
Ultimately though, the decision is out of his hands. "It's not my call and I'd totally understand if Sony as a company said 'Look, this is a mandate that permeates all of our titles. We're not making selective choices.'"
Jaffe also said he thinks the game's critical reception could match that of some of the industry's biggest titles.
"In terms of value and fun factor and quality, I would put the multiplayer toe-to-toe with Call of Duty, Battlefield, Uncharted 3, if you like this kind of game. We're worth every penny and more.
"This might come back and bite me on the butt - I don't care - but do I sit here and have moments where I'm like 'I can really see us being nominated for some best multiplayer, best shooter awards next year'? I do. That's how proud I am of it."
Back in August, Jaffe gave a heartfelt speech about his career in games at PAX in Seattle. It's well worth watching.