EA's launched a Mass Effect 3 Facebook game that rewards Xbox 360 players with Avatar gear and early demo access.
Mass Effect 3: Mission Command has you sending your similarly gear-hungry mates on various "missions" that will help you unlock Xbox Live Avatar items, add-ons, and more.
According to a promotional invite, "your decisions will determine the rewards." The more you use the Facebook app, the more chances you'll have to earn a "custom Paragon or Renegade Xbox 360 with Kinect."
The first mission, Shack News reports, has you actually signing up for the Facebook app.
Once the promotion gets "enough recruits," everyone will be able to receive the Normandy prop for their Xbox Live Avatar.
Next week's challenge has players submitting "pick up" lines for Liara, with a chance to win early access to the Mass Effect 3 demo.