Google's announced Google Play, a cloud-based "entertainment destination" for storing game apps, music, movies and books online and accessing them from multiple devices.
The service draws together Android Market, Google Music and Google eBookstore, with storage space for up to 20,000 songs and a selection of millions of media types to download.
Starting today on Android phones and tablets, Google will be upgrading the Android Market app to the Google Play Store app. In the US all four media types will be supported, while the UK misses out on music offerings.
To celebrate the launch Google will be offering a different album, book, video rental and Android app at a special price each day for the next week in its "7 Days to Play" sale.
In the US, today's titles include the collection of top 40 hits Now That's What I Call Music 41, the popular game Where's My Water, the novel Extremely Loud and Incredibly Close and the movie Puncture for 25 cents each.