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Video, music now more popular than gaming on Xbox Live

Microsoft's 'original Xbox vision' seemingly going to plan

Many have suggested Microsoft's end goal with Xbox is to get an entertainment hub, rather than a games console, under TVs in living rooms across the globe, and if so its efforts appear to be paying off.

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According to the platform holder, Xbox Live users spend an average of 84 hours a month using Xbox Live services, up 30 percent from a year ago, and just over half of that time is spent watching videos and listening to music.

Xbox marketing boss Yusuf Mehdi told the LA Times: "What we're seeing is that people are turning on the Xbox to play games and then keeping it on afterwards to get other types of entertainment."

The report says there are now 36 music, television and movie services available on Xbox Live. Recent additions include HBO Go in the States and BBC iPlayer in the UK.

Otto Berkes, a senior vice president of consumer technology at HBO who previously helped launch the Xbox at Microsoft, said the "original vision" for the console "was for it to be the heart of connected digital entertainment and it has been amazing to watch the arc".

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[ SOURCE: LA Times ]

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