Posting on the Insomniac website, company CEO Ted Price said the Xbox One's ability to update content on the fly makes it an appropriate platform for open-world shooter Sunset Overdrive.
"The Xbox One and Xbox Live will support our ambitions to create an ongoing two-way dialogue with our community," Price wrote. "It will also allow us to have quicker production cycles, enabling timely content updates for new weapons, characters, storylines and even pop culture-relevant content like memes based on social commentary."
Price also said that Sunset Overdrive's Microsoft exclusivity does not rule out the studio developing titles for the PlayStation 4.
"While we are excited about partnering with Microsoft on Sunset Overdrive, that doesn't mean we can't or wouldn't make games with our longtime friends at Sony. That's the magic of being an independent developer."
Insomniac has a long history developing exclusive titles for PlayStation 3, with titles including the Resistance and Ratchet & Clank series'.
Check out CVG's E3 analysis of Sunset Overdrive below.