EA Sports' primary concern in the move to new hardware is "not to screw up" its next-generation engine, says executive VP Andrew Wilson.
Speaking to MCV, Wilson said the team must not make the same mistakes it did during the last transition, where he feels the firm lost focus in "making great games".
"Our first objective for the next generation is not to screw up," he said. "We were here last generation and we screwed up. We must make sure we don't lose the investment we have made to make great sports games. Don't lose focus on the goal of making great games. Don't let all of the ancillary fluff get in the way of making great games on these new platforms.
"A new generation is an inflection point. You can get distracted by things. You can fall foul of new technology. You can not plan appropriately. What we have done is establish EA Sports technology with EA Sports Ignite upfront and in advance so that we are ready and prepared."
Ignite, EA Sports' new engine, debuted during E3 as a technology that it said will "blur the line between real and virtual". Glimpses of FIFA, NFL, NBA and UFC running on the engine were also shown.
"We are focused more than we have ever been," continued Wilson. "Especially more so than we were this time last generation. And we have teams now that are stronger than anything that we had back then. It is an inflection point, and it can be a positive one or a negative one."
"We are engineering it so it will be a positive inflection point for us and for gamers."
EA has confirmed that the Fight Night series has been put on hold so that it can focus on the newly acquired UFC license. Wilson says the company is planning to give "UFC a launch like it has never seen".
"When I look at the last generation, Fight Night became a platform-defining title. UFC has the potential to be the next generation's platform-defining fighting experience. And we have got to live up to that."