Chip manufacturer AMD has said it is positioned to meet demands for Xbox One and PlayStation 4 CPU and GPU technology.
Speaking to GamesIndustry.biz Saeid Moshkelani, AMD's corporate vice president and general manager of Semi-Custom Business, indicated the company's current infrastructure is capable of satiating demand, however high it may be.
"From a manufacturing perspective, in a year we ship tens of millions of units," said Moshkelani.
"So we have a very strong manufacturing base for our APUs and discrete graphics. We leverage the same manufacturing infrastructure to develop for game consoles. So the volumes were not something that actually raised an eyebrow for us, because we're already in high-volume manufacturing."
The statements suggests neither Sony nor Microsoft will encounter the supply and demand problems which, in the past, have been attributed to the difficulty in sourcing internal components.
Moshkelani admitted developing architecture for both Sony's and Microsoft's next-generation consoles was difficult.
"They are very complex projects, very complex designs, and it doesn't happen overnight. It has been a journey of over two years in development to get to today," he said.
"There were different teams that were dedicated to these projects, working with the customer and collaborating with them to develop these chips."
Sony is seemingly confident in AMD's ability to deliver. The PlayStation firm recently gave US GameStop stores the go-ahead to dismiss any previously defined allotment limitations and accept unlimited PS4 pre-orders.
Following E3, GameStop confirmed that stores were no longer taking pre-orders for the Xbox One Day One Edition due to "high demand".
European retailers have listed the PS4 release date as November 13. However, Sony has commented that retailer listings are purely speculative and reiterated the official "holiday 2013" stance.
Microsoft responded similarly to Amazon's Xbox One release date, describing it as a "placeholder".
"It is commonplace for retailers to put placeholders dates and prices into our system until they are given a specific date and price. We are excited to release the Xbox One in November 2013," said a spokesperson.