Zynga has shed almost half of its daily active users since Q2 2012, the firm said today.
Reporting today as part of its financial results for Q2 2013, ended June 30, the firm said that active users of its games for the quarter dipped to around 39 million, down 45 per cent from 72 million in Q2 2012.
This continues a downward slide for the company's active user base, which sat at 52 million in the first quarter 2013. Likewise, the firm's monthly active users fell from roughly 306 million in the second quarter of 2012 to 187 million in the second quarter of 2013.
The firm posted revenues of $231 million, down 31 per cent year-over-year, and a Q2 2013 net loss of around $16 million.
Zynga's recently hired CEO, Don Mattrick, remains optimistic. "The next few years will be a time of phenomenal growth in our space and Zynga has incredible assets to take advantage of the market opportunity," said the former Xbox boss.
"To do that, we need to get back to basics and take a longer term view on our products and business, develop more efficient processes and tighten up execution all across the company. We have a lot of hard work in front of us and as we reset, we expect to see more volatility in our business than we would like over the next two to four quarters. I'm privileged to lead Zynga and I look forward to spending more time with our players, employees and shareholders."
Mattrick joined Zynga on July 8 after announcing his surprise departure from Microsoft just months ahead of the November launch of Xbox One.
Mattrick began work at Zynga in the wake of a disastrous period at the social games firm. A string of executive departures were punctuated by several studio closures, games draining in popularity to the extent that they have been switched off, and a stock price slump.
Zynga said in financial results documents release today, "Zynga believes its biggest opportunity is to focus on free to play social games. While the Company continues to evaluate its real money gaming products in the United Kingdom test, Zynga is making the focused choice not to pursue a license for real money gaming in the United States. Zynga will continue to evaluate all of its priorities against the growing market opportunity in free, social gaming, including social casino offerings."