EA planning second wave of original IP on next-gen

Publisher now has "half a dozen" original properties in development, exec reveals

EA plans to release "one to two" new IPs annually on next-gen consoles, but only after it has successfully transitioned its existing franchises to PS4 and Xbox One, according to Labels boss Frank Gibeau.

Last year Gibeau told CVG that the company was working on "between three and five" new IPs for next-generation consoles.


Now, speaking to CVG in an interview at Gamescom, the exec confirmed that number has grown to around "half a dozen".

EA is planning to release the original properties as part of its 'second wave' of next-gen console releases, Gibeau said.

As well as the recently announced Mirror's Edge 2 and Star Wars: Battlefront, the exec explained that EA considers sequel Dragon Age: Inquisition as a new IP because it's being reinvented with "a new approach".

"We've now got half a dozen [original IPs] in development," Gibeau said. "We've announced a couple of them, Mirror's Edge and Battlefront, but we've also added some as well. The last time I spoke about this we hadn't done the Star Wars deal, so there are those games too."

He added: "We're going to try and announce the new projects in the next couple of years - so in years two to three in the next-gen cycle, the plan is each year you'll see one to two new IP from us coming out.

"This year we have new projects too - UFC is new to EA and of course there's Titanfall."

Asked why EA wasn't prepping any of these original properties for release early in the next-gen console cycle, as Ubisoft has done with Watch Dogs, Gibeau said EA is initially focusing on transitioning its existing franchises to PS4 and Xbox One.

"We're not [building new franchises] on the first day of release, we like to build a bit of the base," he said. "We have a broader portfolio, we've got a sports business, we've got Need For Speed, so we have more to bring over in terms of existing and healthy and growing franchises, and so we want to add a little bit more there.

"But, if you look at a game like Dragon Age Inquisition, it's a sequel yeah but we're treating it as a new IP with a new approach. We're reinventing it."

At E3 in June, EA exec Patrick Söderlund confirmed that Battlefield studio DICE is one of the EA studios currently working on "completely new" intellectual properties.