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The Banner Saga developer responds to King trademark claim

Studio says it "doesn't appreciate" being told to change its game name

The developer of indie title The Banner Saga has responded in strong terms to a trademark dispute filed by Candy Crush Saga developer King.

King recently submitted a Notice of Opposition to the US Patent and Trademark Office, requesting that Stoic be refused the trademark for the name The Banner Saga.


Now, in a statement received by Game Reactor, Stoic has responded by claiming it will not back down.

"Two years ago, the three of us at Stoic set out to make an epic viking game, The Banner Saga," the response reads. "We did, and people loved it, so we're making another one.

"We won't make a viking saga without the word Saga, and we don't appreciate anyone telling us we can't. claims they're not attempting to prevent us from using The Banner Saga, and yet their legal opposition to our trademark filing remains."

It concludes: "We're humbled by the outpouring of support and honored to have others stand with us for the right to their own Saga. We just want to make great games."

According to the original complaint, King believes "The Banner Saga mark is confusingly and deceptively similar" to its own Saga games, including Candy Crush Saga. It "believes it will be damaged by the registration of the mark".

King later stated: "We do not have any concerns that Banner Saga is trying build on our brand or our content. However, like any prudent company, we need to take all appropriate steps to protect our IP, both now and in the future.

"If we had not opposed Banner Saga's trade mark application, it would be much easier for real copy cats to argue that their use of 'Saga' was legitimate."

The Banner Saga is a turn-based RPG set in a fantasy Viking-themed land. It was Kickstarted in early 2012 and earned $723,000, smashing its $100,000 goal.

The first chapter of the game was released on Steam last week, with two more chapters and a free-to-play spin-off planned.