Microsoft plans to make the prices of its digital games more competitive in the future, according to Xbox Live director of programming Larry Hryb.
Hryb responded to a Reddit thread in which gamers were complaining about not being able to pre-order digital versions of games.
The complaints were raised when it was announced that anyone pre-ordering Titanfall in the US would receive a $10 pre-order discount. However, as digital games cannot be pre-ordered via the Xbox One, this means anyone willing to own the digital version will miss out on the deal.
"We are way aware of this and many of the concerns of the community" Hryb replied. "We have some great stuff planned for Xbox One this year (and beyond). As soon as we can share some of the goodness, we will."
Hryb was then asked if Microsoft's plans included competitive pricing for digital downloads. His reply: "It is indeed on the agenda."
Microsoft was criticised in December when it raised the price of some of its Xbox One games on the Xbox Live Marketplace.
Download versions of the exclusive titles Ryse, Forza Motorsport 5 and Dead Rising 3 are currently listed for £50, whereas they were initially offered for £45 as the system launched.