Disney Interactive profits rocket amid Disney Infinity craze

Division's profit jumps from $9m to $55m; Revenue climbs to $403m

Disney Interactive - the media conglomerate's games division - brought in $403 million revenue during the final three months of 2013.

That figure, year over year, represents a 38 per cent increase in sales. Operating income, meanwhile, surged by $46 million to hit $55 million. Both increases were driven by Disney Infinity sales, which launched in August 2013 for multiple platforms including PS3, Xbox 360, Wii U and 3DS.


The sharp increase is flattered by poor results to compare it to. In 2012, Disney Interactive's flagship title was Epic Mickey 2, which sold about 500,000 units in the US by the end of December - far below expectations.

In January, Disney announced that Disney Infinity sales had hit three million units worldwide, making it one of the best-selling titles of 2013. The corporation is said to now be working on Disney Infinity 2, which will include Marvel and Star Wars characters.

During the three months ending December, the overall Disney business made $12.3 in sales, which resulted in a $1.8 billion profit - both year-on-year increases.

Disney acquired Lucasfilm for $4 billion in 2012, and six months later announced it had shut down the LucasArts games division.


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