Sony sold roughly twice as many PlayStation 4 systems than Microsoft's Xbox One in North America across January, the company has confirmed.
Specific sales numbers were not officially released by either Sony or Microsoft, as is typical during monthly NPD reports on North America sales, but a statement issued by Sony confirmed that PS4 outsold Xbox One by a factor of 2:1.
"Demand for PlayStation 4 remains incredibly strong as it was number one in sales for next gen consoles in January, nearly doubling the nearest next gen competitor, and remains the cumulative leader," read a statement for the company.
This feat was reflected in software sales too, with roughly twice as many Tomb Raider Definitive Edition copies bought for PS4 as it was for Xbox One, which is similar to the sales ratio in the UK.
Microsoft instead chose to focus on combined Xbox One and Xbox 360 sales, declaring that the consolidated data represents an overall lead. The corporation also claimed that Xbox One has a 2.7 attach rate.
"It is gratifying for our team to see Xbox continue to prove it's the best place to play games," said senior Xbox exec Yusuf Mehdi.
"January NPD sales figures released today revealed Xbox [360 and Xbox One combined] sold the most games across all console platforms in January, with 2.27 million units sold, making up 47 percent of software market share."
However, the company will note that its Xbox 360 dominance is not carrying over to the next generation. Of the top ten best selling next-gen games, eight of them sold their majority of units on PlayStation 4.
"Although PS4 remains severely constrained at retail, we are working hard to refresh supply as quickly as possible," Sony said in a statement.
"It's clear gamers are choosing PlayStation as the best place to play with PS4 software sales ranking number one in January, highlighted by strong sales of Tomb Raider: Definitive Edition, which sold twice as many units on PS4 than any other platform."