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74 percent of gamers prefer physical copies, NPD finds

Number of digital adherents growing

The vast majority of core gamers still prefer physical products to digital releases, according to an NPD survey.

The NPD found in its Core Gaming 2014 report that 74 percent of US core gamers prefer physical goods when the price is equal. For the purposes of the study, core gamers were defined as "individuals who play video games five or more hours a week on a PlayStation 3, PlayStation 4, Xbox 360, Xbox One, PC, or Mac".


Still, that number has slipped since last year, when only 21 percent of core gamers said they would prefer a digital copy.

The NPD found that the US is home to 34 million core gamers meeting its definition, who spend an average of 22 hours playing games every week. The survey was completed by 7,927 individuals between March 10 and 18, 2014.

"Core gamers are really the lifeblood of the industry, spending tremendous amounts of time on their hobby of choice," NPD analyst Liam Callahan said in the report. "With the new console generation off to a great start, we can expect the amount of time spent gaming to increase as more core gamers adopt them."